LinkedIn offers a lot of benefits to business owners. If you have a LinkedIn account, you can count on enjoying the following benefits:
1. Get Professional Connections
There is no doubt that one of the major benefits of signing up with LinkedIn is to get connected with competent professionals who are also in the same field as you. By choosing to connect with professionals, you will be able to build a powerful network of users where you can share information and other vital aspects of your brand.
2. Get Useful Opinions
You can get useful opinions from seasoned professionals in order to assist you in making critical decisions to move your business forward.
3. Discuss and Join Relevant Groups
LinkedIn offers you the opportunity to discuss with other professionals and get answers to the questions you have regarding certain aspects of your industry by joining these groups, which are full of industry leaders. It’s a great way to connect and get feedback from people who are passionate about the industry.
4. Search for New Clients and Get New Customers
By simply connecting with other people, you can search for clients and great business opportunities. You can even get connected with past clients who may be more than willing to provide you with new leads.
5. Learn about the Competition
LinkedIn offers you the chance to learn about the competition. You will get to know who their connections are and find out the latest news about the products and services that they offer. This will help you come up with a better offer to present to your customers, and have a firm grip of your piece of the market share.
Having a free account with LinkedIn will allow you to make use of the site’s popular features. Setting up a premium account on LinkedIn will offer you the opportunity to do the following:
- Send a message to users within the LinkedIn community, whether or not they are in your extended network, via LinkedIn’s InMail messaging service.
- Perform a Reference Search on a user.
- You can send out more Introductions at any one given period than the LinkedIn basic account will allow
- View more LinkedIn network profile info when you conduct an advanced search
- Look at more LinkedIn profile details of users who are not in your LinkedIn network when conduct an Advanced search.
- See precisely who has viewed your profile.